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Knowing what your ideal client looks like is critical if you want to attract the right customers to your business and have successful outcomes. This is not to say you shouldn’t work with clients who […]
Having multiple revenue streams is a MUST for any freelancer or business owner. If you have just one source of income, you’re opening yourself up to risk if that source of revenue ever drops or […]
Welcome to episode number 300 of the Paul Minors Podcast! For this milestone episode, I asked my good friend, Dylan Bland, to interview me (similar to what we did for the 100th episode). In the […]
Over the weekend I visited a local hardware store to enquire about purchasing a line trimmer. This is the second time I’ve been to the store in the last month or so and on both […]
I’ve shared previously on this blog that my primary motivation right now (as it has been for years) is to make my business more efficient. In my business, efficiency boils down to: Generating the same […]
At the end of last year, I hired an administrative assistant to help process my email and to help with daily administrative tasks. My new assistant, Faith, has been working with me for just over […]
Historically, I’ve closed out each year by sharing a summary of how I spent my time that year (previous years: 2022, 2021, 2020, 2019) but this year I thought I’d do something different. Keeping within […]
In December 2022, I was approached by a company interested in acquiring the Pipedrive consulting arm of my business. The acquisition didn’t proceed but it was an interesting process that forced me to think about […]
You’ve probably heard of the 80/20 principle before. If you haven’t, you’ve probably heard the general concept. The 80/20 principle (officially known as the Pareto Principle) says that 80% of consequences come from 20% of […]
When I created my personal website back in 2014 like most new businesses, I thought to myself, ‘What should my logo be?’ I really didn’t give it too much thought at the time and that’s […]