All posts in Book Summaries

Contagious by Jonah Berger [Book Summary & PDF]

In Contagious, Berger reveals the secret science behind word-of-mouth and social transmission. We’ll discover how six basic principles drive all sorts of things to go viral, providing a set of specific, actionable techniques to craft […]

Unlabel by Marc Ecko [Book Summary & PDF]

With Unlabel, you will learn how to discover your own voice by overcoming fear and taking action, what it means to deliver on your promises, why failure is essential, how to understand how your product […]