Using Pipedrive effectively depends a lot on how you use it on a daily basis. It's important to have a good routine and process for following up with leads so deals don't fall through the cracks.
The mistake I see a lot of people make is simply scanning their Pipeline and choosing which deals to follow up on. The issue here is that we tend to pick the deals that are easy and forget about leads who have requested a follow up at a specific time.
A better way to use Pipedrive is to use the activities to drive your behaviour. Let's explore this and other tips in the video.