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Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Hooked breaks down the 4-step […]
Dare to Lead is the bible for courage-building in the workspace. Leaders and teams alike face serious problems showing up vulnerable at work; instead, they sabotage themselves, killing innovation and creativity. This book is about […]
Designing Your Life is a book for people who want to claim control of their life, instead of living in somebody else’s. It’s a book for those who seek ways to live a more fulfilling […]
Top of Mind is a book for business leaders, public speakers, social media influencers, thought leaders, personal brands, and any company that wants to build meaningful relationships with its audience and industry influencers through a […]
This is a great book for anyone working in or interested in the marketing world. As Godin says: “Marketing is all around us. From your first memories to the moments before you began to read […]
This book aims to teach people how to sell their product or service. Even better, it shows how people can change the lives of their customers for the better. Most customers want this and the […]
‘Will it Fly?’ is a book for the budding entrepreneur, particularly one intending to use the Internet. The book attempts to answer the question and provide the means for finding the answer so that the […]
Atomic Habits by James Clear is a great read for anyone interested in self-improvement, particularly those looking for help with habit making or breaking! Clear analyzed top performers and scientific research in order to truly […]
Peak Performance by Brad Stulburg and Steve Magness is a great, inspirational read. There is a heavy focus on sport but this book is not just for athletes. All of the messages are relevant to […]
10 years ago, Jim Collins wrote, Good To Great. Recently, in collaboration with Morten T. Hansen, he has now written another book, based on nine years of research by a large team who he acknowledges. […]